Shopify merchants can now join the YouTube Shopping affiliate program to enable creators to showcase their products in videos. The program allows merchants to easily manage and view analytics, content, and products from Google Merchant Center. Over 1,000 eligible creators can now tag thousands of new brands, including BK Beauty, Popflex, HexClad, and GoPure Beauty, in their shopping content. A new Chrome extension is also being introduced for U.S. creators in the program.

Source: https://blog.youtube/news-and-events/

NFL Fantasy users can link their accounts to Fantasy View, a feature that enables them to follow their fantasy players while watching games on TV screens. This year, both NFL Fantasy and Yahoo Fantasy users can connect their accounts. Fantasy View is available on YouTube TV on TVs and mobile devices, and will also launch on mobile devices, tablets, and web later this season.

Source: https://blog.youtube/news-and-events/

YouTube and YouTube Kids, in partnership with El Reino Infantil, have created a new video series called "Bartolito's Awesome Adventures on the Internet" to help young children and their families discover the online world safely. The series aims to guide kids as they explore the internet, establishing clear rules and fostering trust. The content is designed to provide quality entertainment for families and offer tools to manage their online experience.

Source: https://blog.youtube/news-and-events/

Neal Mohan delivered a keynote at Brandcast India, a homecoming for him as he grew up in Delhi and Lucknow. He spoke about the power of storytelling, which defined his career. He now leads a company, but the details of the company are not specified.

Source: https://blog.youtube/news-and-events/

The Paris 2024 Olympics will take place between July 26 to August 11, featuring 40 sports and available to watch on select official broadcasters' YouTube channels, including Eurosport, Claro Sports, and CazéTV, across 200 countries and territories.

Source: https://blog.youtube/news-and-events/

The European Parliamentary elections in 2024 saw dedicated teams working to identify and terminate disinformation campaigns. In May, 21 YouTube channels were terminated in collaboration with Google's Threat Analysis Group, sharing content critical of EU countries and US/EU financial aid for Ukraine. By the time polls closed, 240 channels were terminated for being part of coordinated influence operations targeting the EU.

Source: https://blog.youtube/news-and-events/

Cash Cobain, a multi-hyphenate rapper and producer, is set to release his highly-anticipated summer LP 'Play Cash Cobain'. He is known for his unique sound, 'sample drill', which combines 90s R&B, 2000s pop, and gospel with recognizable samples. Cobain credits YouTube for being a huge part of his journey, where he would find new artists and upload his own tracks to get his music out there.

Source: https://blog.youtube/news-and-events/

YouTube will launch a Yoodle celebrating the DJ Livestreaming community during the Tomorrowland livestream on July 19. The festival will be broadcasted in the UK, France, Germany, Brazil, Canada, Latin America, Japan, and Australia. The event will be available on YouTube, which is the home of iconic music moments.

Source: https://blog.youtube/news-and-events/

To discover new artists, explore YouTube Music and its personalized recommendations. You can indicate your favorite artists and browse through custom recommendations for different moods, seasons, or activities. The more you listen, the more fine-tuned your recommendations will be. You can also create a custom station using the radio builder to find the perfect music for any mood.

Source: https://blog.youtube/news-and-events/

Source: https://blog.youtube/news-and-events/